![]() Marc Benioff remained as chairman and chief executive officer. ![]() Īcross 20, Salesforce saw some notable leadership changes in February 2020, co-chief executive officer Keith Block stepped down from his position in the company. Because the Dow Jones factors its components by market price, Salesforce was the largest technology component of the index at its accession. Salesforce's ascension to the Dow Jones was concurrent with that of Amgen and Honeywell. In 2020, Salesforce joined the Dow Jones Industrial Average, replacing energy giant and Standard Oil-descendant ExxonMobil. In September 2016, Salesforce announced the launch of Einstein, an artificial intelligence platform that supports several of Salesforce's cloud services. In October 2014, Salesforce announced the development of its Customer Success Platform. In 2014, the company released Trailhead, a free online learning platform. Also, in 2009, the company launched Service Cloud, an application that helps companies manage service conversations about their products and services. In 2009, Salesforce passed $1 billion in annual revenue. ![]() ![]() In 2006, Salesforce launched IdeaExchange, a platform that allows customers to connect with company product managers. In June 2004, the company had its initial public offering on the New York Stock Exchange under the stock symbol CRM and raised US$110 million. Īlso in 2003, Salesforce held its first annual Dreamforce conference in San Francisco. Salesforce's revenue continued to increase from 2000 to 2003, with 2003's revenue skyrocketing from $5.4 million in the fiscal year 2001 to over $100 million by December 2003. Salesforce also gained notability during this period for its "the end of software" tagline and marketing campaign, in which it also hired actors to hold up signs with its slogan outside a Siebel Systems conference. Despite its losses, Salesforce continued strong during the early 2000s. Salesforce was severely affected by the dot-com bubble bursting at the beginning of the new millennium, with the company laying off 20% of its workforce. Two of Salesforce's earliest investors were Larry Ellison, the co-founder and first CEO of Oracle, and Halsey Minor, the founder of CNET. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company. History Salesforce's annual Dreamforce convention in 2022 Since 2020, Salesforce has also been a component of the Dow Jones Industrial Average. Salesforce ranked 136th on the most recent edition of the Fortune 500, making US$26.5 billion in 2022. It became the world's largest enterprise software firm in 2022. As of September 2022, Salesforce is the 61st largest company in the world by market cap with a value of nearly US$153 billion. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.įounded by former Oracle executive Marc Benioff in February 1999, Salesforce grew quickly, making its IPO in 2004. is an American cloud-based software company headquartered in San Francisco, California.
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